The Definition & Calculation of PES
- The law of supply states that when there is an increase in price (ceteris paribus), producers will increase the quantity supplied and vice versa
- Economists are interested by how much the quantity supplied will increase
- Price elasticity of supply (PES) reveals how responsive the change in quantity supplied is to a change in price
- The responsiveness is different for different types of products
- The responsiveness is different for different types of products
Calculation of PES
- PES can be calculated using the following formula
- To calculate a % change, use the following formula
Worked Example
In recent months, the price of avocados has increased from AU$ 0.90 to AU$ 1.45. Bewdley Farm Shop in Margaret River has sought to maximise their profits by increasing the quantity supplied to the market. They have been able to increase sales from 110 units a week to 120 units a week. Calculate the PES of avocados and explain one reason for the value [4]
Step 1: Calculate the % change in QS
Step 2: Calculate the % change in P
Step 3: Insert the above values in the PES formula
(Two marks for the correct answer or 1 mark for any correct working)
Step 4: Explain one reason for the value
The PES value of 0.15 indicates that avocados are very price inelastic in supply [1]. Even with a significant increase in price, suppliers are unable to supply more likely due to the time it takes to grow additional avocados [1]
Exam Tip
When doing elasticity calculations make sure that your final answer for YED is not expressed as a percentage. This is a common error and loses marks.
In Paper 2 you are occasionally given the PED value and the %Δ in QD. You are then asked to calculate the %Δ in price. Follow the standard math procedure as follows:
1. Substitute the values provided into the equation
2. Substitute X for %Δ in price
3. Solve for X
For these calculations, ensure your final answer is in the correct unit (% or currency) and round your final answer to two decimal places
Interpreting PES Values
The Values of PES vary from 0 to Infinity (∞) & they are Classified as Follows
Value |
Name |
Explanation |
0 | Perfectly Inelastic | The QS is completely unresponsive to a change in P (e.g. fixed number of seats in a theatre) |
0→1 | Relatively Inelastic | The %∆ in QS is less than proportional to the %∆ in P (e.g agricultural products) |
1→ ∞ | Relatively Elastic | The %∆ in QS is more than proportional to the %∆ in P (e.g t-shirts) |
∞ | Perfectly Elastic | The %∆ in QS will fall to zero with any %∆ in P. However, supply is unlimited at a particular price. This is a very theoretical scenario |
The Determinants of PES
- Some products are more responsive to changes in prices than other products
- The factors that determine the responsiveness are called the determinants of PES and include:
- Mobility of the factors of production
If producers can quickly switch their resources between products, then the PES will be more elastic. E.g. If prices of hiking boots increase and shoe manufacturers can switch resources from producing trainers to boots, then boots will be price elastic in supply - The rate at which costs of production increase
It costs more to produce each additional unit of output (marginal cost). If the rate of the marginal cost increase is low, the quantity supplied will be more elastic. However, if marginal costs rise quickly, then the quantity supplied will be more inelastic - Ability to store goods
If products can be easily stored then PES will be higher (elastic) as producers can quickly increase supply (e.g. tinned food products). An inability to store products results in lower PES (inelastic) - Spare capacity
if prices increase for a product and there is a capacity to produce more in the factories that make those products, then supply will be elastic. If there is no spare capacity to increase production, then supply will be inelastic - Time period
In the short run, producers may find it harder to respond to an increase in prices as it takes time to produce the product (e.g. avocados). However, in the long run they can change any of their factors of production so as to produce more
Exam Tip
Many students confuse PES with PED and inadvertently answer questions using knowledge from PED. When faced with PES questions, tell yourself to think like a producer (not a consumer!) and it will help you to stay focused on providing the correct answer.