DP Business Management Questionbank
4.4.2 The following methods/techniques of primary market research: Surveys, Interviews, Focus groups, Observations
| Path: |
Description
[N/A]Directly related questions
-
18M.2.SL.TZ0.3c:
Explain one advantage and one disadvantage for JVS of using focus groups for its market research.
-
18N.2.SL.TZ0.5c:
Explain one advantage and one disadvantage for Benno of using a focus group of loyal customers.
-
19M.2.HL.TZ0.2a:
State two methods of primary market research.
-
19N.2.SL.TZ0.2a:
State two methods of primary market research.
-
20N.2.HL.TZ0.4c:
Explain one advantage and one disadvantage for EI of using a focus group.
-
21N.2.HL.TZ0.2a:
State two methods of primary market research.
