DP Business Management Questionbank
The following methods/techniques of secondary market research: market analyses, academic journals, government publications, media articles
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Description
[N/A]Directly related questions
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17M.2.SL.TZ0.4b:
With reference to SV, explain one advantage and one disadvantage of using secondary market research.
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17M.2.HL.TZ0.4b:
With reference to SV, explain one advantage and one disadvantage of using secondary market research.
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17N.2.HL.TZ0.4a:
Define the term secondary market research.
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16N.1.SL.TZ0.4c:
Explain two relevant secondary market research methods (sources) that Emma could have used to identify potential customers.
Refer to case study: Medimatters
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21N.2.SL.TZ0.3c:
Explain one advantage and one disadvantage for HP of using secondary market research.
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19N.1.SL.TZ0.2a:
Describe two reasons why secondary market research may not be useful to Accord.
