DP Business Management Questionbank
The importance of having a unique selling point/proposition (USP)
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Description
[N/A]Directly related questions
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20N.2.HL.TZ0.4a:
Define the term unique selling point/proposition (USP).
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21M.1.HL.TZ0.4a:
Define the term unique selling point/proposition (USP).
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18M.2.SL.TZ0.2a:
Define the term unique selling point/proposition (USP).
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22M.2.HL.TZ0.4b:
Explain two advantages of BM’s unique selling point/proposition (USP).