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Syllabus

The elements of a marketing plan

Path:

Last exams 2023 » Unit 4: Marketing » 4.2 Marketing planning (including introduction to the four Ps) » The elements of a marketing plan

Description

[N/A]

Directly related questions

16N.1.SL.TZ0.2a:
With reference to Medimatters, describe two benefits of having a marketing plan.

Refer to case study: Medimatters
18N.1.SL.TZ0.1a:
Refer to the As Fair As case study (SL/HL paper 1 Nov 2018).

Describe two elements of a marketing plan (line 21) for AFA.

Sub sections and their related questions

None